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Olamide Gbenga Adedeji (born March 15, 1989), professionally known as Olamide (Baddo, BaddoSneh, or Olamide Baddo), is a Nigerian rapper, singer, songwriter, and record executive. He is one of the most influential figures in Afrobeats, hip-hop, and street pop, playing a key role in the global rise of Nigerian music.

Olamide is known for rapping in Yoruba and English, making his music relatable to a broad audience. He gained mainstream success with his debut studio album “Rapsodi” (2011) and became the CEO of YBNL Nation, a record label that has launched the careers of major artists like Asake, Fireboy DML, Lil Kesh, Adekunle Gold, and Chinko Ekun.

Early Life and Background

Olamide was born on March 15, 1989, in Bariga, Lagos State, Nigeria. He developed a passion for music early on and decided to pursue it professionally. His talent was first recognized while studying at Tai Solarin University of Education, but he later dropped out to focus on his music career.

Music Career

Breakthrough with “Rapsodi” (2011)

Olamide’s career took off in 2011 when he released “Rapsodi,” a hip-hop album featuring the hit single “Eni Duro.” The song gained massive airplay, making him one of Nigeria’s most promising rap artists.

YBNL & Industry Domination (2012 – Present)

After parting ways with Coded Tunes, Olamide founded his record label, YBNL Nation, in 2012. He released his second album, “YBNL”, which contained hit singles like “First of All,” “Voice of the Street,” “Stupid Love,” and “Ilefo Illuminati.”

Since then, Olamide has consistently released hit songs, chart-topping albums, and collaborations with top Nigerian and international artists. His ability to blend rap, Afrobeats, and street pop has made him one of the most respected figures in the industry.

Discography – Albums and EPs

Rapsodi (2011)
YBNL (2012)
Baddest Guy Ever Liveth (2013)
Street OT (2014)
Eyan Mayweather (2015)
The Glory (2016)
Lagos Nawa (2017)
999 EP (2020)
Carpe Diem (2020)
UY Scuti (2021)
Unruly (2023)

Musical Style and Influence

Olamide is known for fusing hip-hop, Afrobeats, street pop, and indigenous rap. He primarily raps in Yoruba, English, and Pidgin, making his music appealing to a global audience. His fast-paced flows, energetic delivery, and street-inspired lyrics have influenced a new generation of Nigerian rappers.

YBNL Nation and Artist Development

Olamide’s record label, YBNL Nation, has played a crucial role in shaping the careers of top Nigerian artists, including:

Lil Kesh
Adekunle Gold
Fireboy DML
Asake
Chinko Ekun
Viktoh

Under Olamide’s guidance, these artists have gone on to achieve both national and international success.

Impact and Recognition

Olamide has won multiple awards and nominations, including:

Headies Awards (Best Rap Album, Best Street-Hop Artiste, Artist of the Year)
Nigeria Entertainment Awards
City People Entertainment Awards
MTV Africa Music Awards (MAMA)
BET Awards (Nominee, Best International Act: Africa)

Beyond music, Olamide is known for his business acumen, philanthropy, and contributions to youth empowerment in Nigeria.

Legacy and Global Influence

Olamide remains one of the most consistent and influential artists in Africa. His impact on street pop, Afrobeats, and indigenous rap has cemented his status as a legend in the Nigerian music industry.